Just prior to World Cup ‘94 USA and well before soccer’s North American popularity boom, Jay Baker founded Demosphere. He saw the need for better management of team sports, so he used his technical prowess and database experience to create a solution.
Soon he was chairman of the World Cup Volunteer Technology Task Force, consulting with FIFA, and contributing to the founding of MLS in 1996. This early work led to the integrated tools and features Demosphere continues to evolve today.